How to: Cool blonde

How to: Cool blonde

Anna Bell, our Style Director from Toni&Guy New Zealand shows us how to eliminate unwanted brassiness and achieve cool tones with beautiful shine and lasting colour

Create the look

Receive a FREE label.m Cool Blonde Conditioner when you buy a label.m Cool Blonde Shampoo, as used by Anna *

* FREE label.m Cool Blonde Conditioner will be added to your order at the checkout.

FREE label.m Cool Blonde Conditioner

*Available to buy in both retail and family size

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Complete the look

Add the finishing touches with our range of expert label.m products, as used by Anna

label.m Detangling Brush


TONI&GUY Soft-Touch Sectioning Clips


We Care For Your Hair

Great looking hair starts with the right care so no matter what hair style you are creating today, we want your hair to feel and look its best. That’s why we have put together an exclusive package of our salon teams’ favourites tailored to your different hair concerns.